In recent years, Mailerlite has become the go-to option for new businesses or anyone looking for simple, effective email marketing solutions. The platform offers all the basic features you need to start growing an email list and creating campaigns.
While Mailerlite is a great option for start-ups and small businesses, it offers limited scalability as a business grows.
Making it a good but limited choice for business owners. You are in the right place if you are looking for a Mailerlite alternative that still provides the same quality and service.
Join us as we explore different alternatives for the service, along with their pricing and features, to help you make the right decision.
While the service offers great features and benefits, some drawbacks might make you look for Mailerlite alternatives.
Some of these drawbacks include:
For Mailerlite, the saying “You get what you pay for” rings true. The service offers competitive pricing.
You get the features based on the pricing offered. So, in the case of free plans, you are limited to basic features and lacking.
MailerLite users miss out on several premium features, including the absence of full reporting, CRM abilities, and spam/design testing.
Although Mailerlite offers automation services, they are limited to the basic settings. You can easily set up simple automated triggers.
However, Mailerlite is not the right software solution for you if you want to create advanced automation.
Mailerlite offers a limited free plan for users to create email campaigns. You can create email campaigns with basic designs, segmentation, and automation features.
You can also test the basic features with the plan, but you cannot expect to use the free plan to help you create and run campaigns regularly.
While Mailerlite’s segmentation options may look good initially, they can get confusing and limited as your business grows.
You want your segmentations to map out your customers' journeys with Mailerlite, which is impossible.
Looking at different reviews for Mailerlite on G2 and Capterra, most users have complained about the poor customer support services that Mailerlite provides.
You get access to customer support only through emails on most plans and live chat on premium plans.
Now that we have discussed why you should look for a Mailerlite alternative let's check out what you should be looking for in an alternative choice.
Start by listing what you want from your email marketing software. Are you seeking automation, landing pages, analytics, or CRM capabilities?
Make a wishlist and compare it to the features of the alternatives to find one that best suits your needs.
You can expand your list as you please because looking at different features can sometimes trigger needs.
Create a budget of what you are willing to pay for software. Leverage that budget against the pricing of the different alternatives and see which fits your pricing bracket.
Compare the prices and see which platform offers you the best features at the best price. You want to have the best price without compromising on the features.
If you already have an existing system working with your business, you need to see if the new software is compatible with the system.
You can check this by looking at the software's different integrations and see if your system is available on the list.
Ask yourself: If I have an issue, how fast would I need to contact a customer support team, and which method would be most feasible for me?
Once you have answered, compare the customer support reviews for each alternative to see which best suits your needs.
As your business grows, you need your email marketing solutions to grow with you. This is why you should look for easily scalable software to accommodate your growing email list.
This is the most important factor to consider, while many blogs online will discuss the different alternatives and how you can find the best Mailerlite alternative. Only the reviews will tell you if your selected option is worth it.
Looking at reviews gives you the real opinions of people who have used the software and know its advantages and disadvantages, which is very helpful when making a choice.
When comparing email marketing platforms like MailerLite, Mailmunch stands out as a compelling alternative. Here's why you might consider Mailmunch:
These can help you grow your email list effectively without relying on multiple software.
Feature
Mailerlite
Mailmunch
Forms and Landing Pages
Yes
Yes
Integrations
Integrates with various platforms
Integrates with various platforms
Automation
Yes
Yes
Segmentation
Limited
Yes
Design Tools
User-friendly Interface
User-friendly design tools
Reporting and Analytics
Comprehensive Analytics
Analytics and reporting included
Affordability
Competitive Pricing
Cost-effective plans
While Mailmunch may be the top choice for a Mailerlite alternative, other options are also available that can be used as a Mailerlite alternative if you don’t want to choose Mailmunch.
As G2 suggested, here are a few of the top Mailerlite alternatives. Let’s check them out together.
Free
$0
Send emails to up to 500 subscribers for free every month.
Standard 1,000
$12
Send an unlimited number of emails to your list of 1,000 subscribers.
Standard 10,000
$53
Send an unlimited number of emails to your list of 10,000 subscribers.
Pros
Cons
Offers a multi-channel network
Interface can be difficult for new beginners
Email, SMS, web push, and chatbot
Automation can be complex
AI-powered features
Limited testing options
User-friendly drag-and-drop editor
User reported deliverability issues
Advanced segmentation capabilities
Priced higher than competitors.
AWeber Free
Free
AWeber Lite
$14.99
AWeber Plus
Starting at $29.99
Pros
Cons
Ease of Use
Expensive
Email Marketing
Limited Features
Templates Availability
Outdated Designs
Easy Creation
Learning Curve
Email Management
Standard
Starting at $35.00Per Month
Premium
Starting at $80.00Per Month
Lite
Starting at $12.00Per Month
Pros
Cons
Ease of usage
Limited Features
Email design and marketing tools
Limited Customization
Content Creation
Email Management
Email list builder
Missing Features
Templates
Expensive
Free
Email Marketing
Marketing Automation
E-commerce Marketing
MAX
MAX2
500 Contacts
Starting at $13.30
1000 Contacts
Starting at $41.30
1000 Contacts Per Month
Starting at $83.30
1000 Contacts Per Month
Personalized plan
Personalized plan
Pros
Cons
Comprehensive email marketing tools
Interface can be complex for beginners
Automation capabilities
Pricing can be higher for larger subscriber lists.
Built-in webinar hosting
The learning curve for advanced features
Easy-to-use landing page builder
limited integrations compared to some competitors
CRM Functions
Free Plan
Pro Plan
30-day free trial
Starting at $9/mo
Pros
Cons
Email Automation
Learning Curve
Segmentation Capabilities
Lack of Customer Support
Ease of Usage
Customization Limits
Template Library
Deliverability Issues
Advanced Analytics and Reporting
Integration Limitations
Affordable Plans
Lite
Essential
Premiere
$11/mo
$19/mo
$149/mo
Pros
Cons
Ease of Use
Limited Features
Template Library
Expensive
Easy Email Creation
Learning Curve
Email Marketing
Lack of Personalization
Difficult Email Management
Starter
Plus
Pro
Enterprise
Starting at $15/mo
Starting at $49/mo
Starting at $79/mo
Starting at $145/mo
Pros
Cons
Email Marketing
Complex Features
Advanced Automation
Complex Interface
CRM Functions
Lack of Customer Support
Advance Segmentation and Personalization
Higher Priced
Integrations
Complex Deliverability
Free
Essential
Standard
Premium
$0
$13
$20
$350
Pros
Cons
Easy user interface
Limited Automation Features
Automation
Lack of Customer Support
Integrations
Deliverability Rates
Advanced Analytics
Complex Features
Template Library
Expensive Plans
Advanced Segmentation
Forever Free
Pay-as-you–go
Standard
Professional
Agency
Free
Starting at $14.00
Starting at $3.00
Starting at $4.50
$583/Year
Pros
Cons
Advanced Automation
Learning Curve
Segmentation and Personalization
Limited Integrations
Advanced Analytics and Reporting
Low Delivery Rates
Template library
Lack of Customer Support
Affordable Plans
Complex Interface
Seamless Integrations
While Mailerlite is a great email marketing tool, it does have its limitations. The software itself is not scalable, hindering your marketing capabilities as your business grows.
So, growing businesses need to look for a Mailerlite Alternative to help them grow their marketing efforts as the business grows.
According to our tests, Mailmunch is the best overall alternative to Mailerlite and meets all the necessary needs.
We have already discussed other alternatives, such as Mailchimp, Zoho Campaigns, Active Campaigns, Constant Contact, and more.
Just remember your selection is based on your needs and requirements. We hope you find your best fit.
Happy Choosing!!
M. Usama is an SEO Growth Specialist and Content Marketer at Mailmunch. He is passionate about crafting engaging and informative content on email marketing and lead generation.
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M. Usama
June 21, 2024
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